Most companies struggle trying to balance the conflicting demands of sustaining an existing business and taking on a disruptive challenge. Product leaders in particular must find ways to innovate in a competitive marketplace. Are you looking to cross the chasm, catch the next wave, keep the next wave from catching you? Silicon Valley icon Geoff Moore, author of Crossing the Chasm (over 1 million copies sold), shares case examples from Salesforce, Microsoft and more from his book, Zone to Win: Organizing to Compete in an Age of Disruption.

Continued innovation is as crucial as ever. Brands with a long history of success are not guaranteed to continue that success through inertia. How can product leaders develop products for an iconic brand? The North Face Global CMO & VP of Product Creation Steve Lesnard shares his thoughts on developing products with a purpose and pinpointing the purpose of a particular product.

Chief Product Officer (CPO) is one of the newer functions within an organization as more and more companies aim to be product-led. How can a product leader earn that title? In this session, Products That Count Sr Product Manager, Andy Shore, and fmr Plantronics, Google, Logitech, now Products That Count CPO, Renee Niemi, sit down for a fireside chat to discuss what product managers and leaders can do to put themselves on the path to the C-Suite.

The 2021 Product Awards brought together the very best in digital products, highlighting the market leaders that are taking the product world by storm in this new Age of Product. Join us in The Winners Circle with Airtable, InVision, and Userleap, as we discuss how product managers can gain a competitive edge and stay ahead by building award-winning products.

If there's one thing all of humanity learned in the past 12 months, it's the importance of human connections and the impact of the loss thereof. With the world beginning to reopen, how can product managers use the power of technology to create positive change? This week on Product Talk, Miracle Message Founder & CEO, Kevin Adler, speaks from the heart with a story of activism through tech and how to build products that make a true impact on the world.

The market for apps is probably as hot as it will ever be and companies need every opportunity to build a competitive advantage. Of course, the strongest path to success comes with aligned execution and a clear product vision. How can the relationship between product and product marketing ensure success across all teams? Doist Sr. Product Marketing Manager, Neil Vidyarthi, takes the Product Talk mic to speak on the alignment X-factor that ultimately drives the customer journey.

Data is firmly set in its next evolution and the advantages that data provides to product leaders in their decision-making becomes clearer every day. When should product leaders scrap the hand reports and make the jump to a cloud data analytics solution? This week on Product, the CPO and CMO of Sisense, Ashley Kramer, takes the mic to share the needs to know for product leaders looking to go beyond the desktop and implement their own cloud data analytics solution.

The process of building strategy is fraught with challenges; translating that strategy across the full organization is even more difficult. How can product leaders use strategy mapping to create organizational alignment and ensure execution success? This week on Product Talk, we welcome Professor Jesper B. Sorensen from the Stanford Graduate School of Business to talk about his book, Making Great Strategy, and how product leaders can use strategy mapping and visual thinking to uplevel their roadmaps.

If there is any year that embodies the thrill of working in tech, it's this one. Covid pivots notwithstanding, product-led culture is quickly becoming the baseline from which companies operate. How can product leaders navigate changing waters while retaining a focus on digital acceleration? Google fmr GM, Mighty Capital Partner, and Products That Count CPO, Renee Niemi, takes Product Talk through her impressive product career and shares insights on leading product amidst transitioning market dynamics.

Scaling a product for growth while aligning opportunities with a company's core mission; therein lies the daily objective of a product manager. It's a task that seems straightforward but is anything but simple. How can product leaders assess opportunities to create value and build long-term partnerships? Fmr Weight Watchers Product Director and current CPO of Ellevest, Alexandria Stried, shares insights on product prioritization, opportunity assessment, and how to build products for long-term partnerships.

It's many a product entrepreneur's dream: to take a product from conception to acquisition and on to continued growth at scale. The challenges, however, are plenty. What are the hard decisions that a product leader will face as they move from the startup hustle to post-acquisition growth? Stephane Giraudie, Dolby Sr. Director of Cloud Communications, and former Founder and CEO of Voxeet, shares insights on being a product entrepreneur, startup leadership, and building product at scale post-acquisition.

As the internet fills with more assets stacked with value, designing and building net secure products is quickly becoming the new baseline. How can product leaders accelerate product innovation by building products with security as the priority? This week on Product Talk we welcome Jeremiah Grossman, CEO of Bit Discovery, a Mighty Capital portfolio company, to share his insights on customer satisfaction, process prioritization, and how to think about innovation from the perspective of secure design.

Extensive research has shown the immense power that lies in diversity. When a product team empowers diversity, innovation follows, with neurodiversity being no exception. What are some of the ways product leaders can bring awareness to and support team members with differently structured minds? HomeX Product Lead Marton Gaspar joins Product Talk to speak on team empowerment, innovation, and the power of neurodiversity in tech.

Ever since the dawning of the Age of Tech, companies have been seeking solutions that make sophisticated technology accessible to all. The Age of Product is only solidifying that desire for simplicity into a product requirement. How can some of the most advanced tech become accessible to even entry-level team members? Accern CEO & Co-Founder Kumesh Aroomoogan shares insights on product innovation and how no-code AI platforms are transforming the data science game with simplicity and elegance.

Digital mental health therapy is a relatively new space for product but one that is rising quickly in consumer demand. Just like in a clinical setting, however, the practices, techniques, and specialties are varied and come with their own set of rules and risks. What do product leaders need to consider when building digital therapy products? Big Health CPO Kelvin Kwong shares insights on encouraging user feedback, user safety, and the exciting digital product world of cognitive behavior therapy.

Technology has been called the great equalizer, but economic opportunity has long been tied with geography. With the sudden expansion of the remote office and over 3bn digital workers, however, the landscape is prepped for a dramatic change. What opportunities and caution signs lie ahead for remote workers? Cisco SVP Jeetu Patel takes the mic to discuss the balance between productivity and well-being, and how remote workers in digital product can level the economic playing field.

FinTech is a highly regulated space, with many of the old ways of doing things engrained in the process of building products. How can we usher FinTech into the Age of Product? Ramp Product Head, Geoff Charles, discusses new ways to build products for FinTech in today's day and age.

Following the year of all years, there was no doubt that the Product Awards were going to be exciting and it did not disappoint. Like many recent events, the 2021 iteration went entirely virtual with a packed audience of product leaders and industry executives. Roll through the highlights to catch insights from leaders at Heap, Bluedot, Autodesk, Indicative, and Sisense, and hear how they are driving digital transformation in this new Age of Product.

The 2021 Presidential Inauguration came on the heels of one of the most unprecedented, tumultuous years in US history. With a pandemic continuing to rage, the country's grandest live celebration was forced to reinvent itself as a digital-first experience. How did product managers strategize the most ambitious, innovative, inauguration ever? Biden Campaign Fmr Sr. PM Andrew Yu goes deep into the strategy that drove the product transformation of a live event into a digital-first experience.

Building product from a data-driven perspective is quickly becoming the new baseline for product managers, but it wasn't always the norm. With the data landscape swiftly moving beyond siloed databases, it's now up to product managers to learn, interpret, and take action using this new world of data. This week, we welcome data pioneer, Indicative CEO Jeremy Levy, who speaks on trusting your gut, data beyond SQL, and how decision-making rooted in data leads to a stronger product lifecycle.

It can take product leaders years to build, finesse, and dial in the perfect product market fit. When something as affecting as a pandemic arrives on the scene, however, even the strongest foundations will shake. How can product leaders pivot to find new opportunities in this new supercharged age of digital acceleration? Safetrust CEO Jason Hart sits down with Products That Count CPO James Gray to discuss how using a startup mindset can help product leaders successfully make a pivot in product market fit.

The manner in which customers and markets adopt something new is rooted in historical concepts that herald back to the early 20th century. Understanding these concepts is key to successfully developing a product. What do product leaders need to know as they search to find that competitive edge? Theresa Lina, Stanford Advisor, former Accenture Strategy Executive, and best-selling author of the strategy book "Be the Go-To", takes the Product Talk mic to discuss market adoption dynamics and the challenges product leaders face when developing a competitive strategy.

The pandemic thrust mental health into the spotlight, but it's hardly a new issue. In fact, data shows that mental distress has tripled over the last year, making it clear that market solutions are desperately needed, sooner rather than later. What's on the horizon in terms of digital product for mental healthcare? Spring Health Head of Product Alexandre Sitbon joins Product Talk to speak on their recent funding, the mental health crisis, and what lies ahead for product in the healthcare space.

Distributed teams definitely aren’t a new concept. However, the pandemic accelerated the trend at a breakneck pace, leaving many companies unprepared and unaware of the accompanying challenges. With remote work now the new normal, how do product managers go about closing the gap between the office and screen? Cassiopeia CEO Shiran Yaroslavsky brings her expertise in remote product management to the mic, sharing the tricks and tools product leaders need to truly excel when managing distributed teams.

The Age of Product is well upon us and each year companies battle each other to gain competitive advantage and claim top of market. The 2021 Product Awards celebrates the very best in product by highlighting those that achieved that goal in the year prior. In a very special episode, Products That Count CPO James Gray sits down with our Founder, SC Moatti, to speak about the history of the Product Awards, the future of product, and how owning one’s category is crucial to winning in product.