Silicon Valley Product Management veteran Rich Mironov discusses his experience in the product manager role and shares some tips to be successful and move up the ladder in your career. He discusses critical aspects of the job such as cross functional communication and the role of incentives.
Marty Cagan discusses the importance of focusing on impact when designing great products. He emphasizes that it is essential that product managers put the customer first to build products that people love. Additionally, he points out how the culture of a business can have a great effect on whether a product can be successful.
How do you know what to build next? It’s all about product discovery, argues product guru Teresa Torres. She shares best practices for product discovery, understanding what customers want, and then building it right. Through impact and empathy we can shift the focus from designing within and hoping a product finds success to human centered design.
Stuart Foster talks about the importance of simplicity in making your brand stand out in the marketplace. He delves into how to create an unforgettable brand by focusing on the value of a company. He explains why mass marketing is no longer valid because we are now inundated with advertising and need our marketing messages delivered based on context (i.e. on where we receive them).
Guillermo discusses the importance of efficiency in product design, human centered design that creates a 'wow' factor, and how direct experience with a product plays a major role in the widespread adoption of a product. This is a fascinating discussion that delves in Guillermo's extensive knowledge of space architecture and the future of technology.
Nell discusses singularity including the notion of AI personhood. She talks about how AI is here to stay because of what she refers to as the ‘autonomous distributed corporation’. She emphasizes that knowledge is power and postulates that it makes sense to involve AI when there is so much data available.